{"id":6693,"date":"2026-11-03T02:36:05","date_gmt":"2026-11-03T07:36:05","guid":{"rendered":"https:\/\/canasanta.ca\/?p=6693"},"modified":"2026-11-03T02:36:05","modified_gmt":"2026-11-03T07:36:05","slug":"china-vende-ia-tokens-singles-day","status":"publish","type":"post","link":"https:\/\/canasanta.ca\/en\/ciencia\/tecnologia\/china-vende-ia-tokens-singles-day\/","title":{"rendered":"CHINA YA VENDE IA COMO SI FUERAN DATOS DEL M\u00d3VIL"},"content":{"rendered":"<p>La inteligencia artificial acaba de cruzar otra frontera comercial en China. Durante el gigantesco festival de compras <em>Singles\u2019 Day<\/em>, los consumidores comenzaron a comprar paquetes de <strong>tokens de inteligencia artificial<\/strong> como un producto de consumo m\u00e1s, junto a computadoras, cosm\u00e9ticos y electrodom\u00e9sticos.<\/p>\n<p>El fen\u00f3meno qued\u00f3 expuesto cuando el popular presentador de <em>livestreaming<\/em> <strong>Austin Li<\/strong>, conocido como el \u201crey del l\u00e1piz labial\u201d en China, vendi\u00f3 <strong>100.000 membres\u00edas mensuales de QwenWork<\/strong>, la plataforma de inteligencia artificial de <strong>Alibaba<\/strong>, en apenas media hora. Seg\u00fan la compa\u00f1\u00eda, esa operaci\u00f3n equivale aproximadamente a <strong>dos billones de tokens de IA<\/strong>.<\/p>\n<h2>LA IA SE CONVIERTE EN UN PRODUCTO DE CONSUMO<\/h2>\n<p>Los tokens son las unidades que utilizan los grandes modelos de lenguaje para procesar texto y otras instrucciones. Hasta hace poco eran un concepto conocido principalmente por desarrolladores y empresas tecnol\u00f3gicas. Ahora empiezan a venderse directamente al p\u00fablico en paquetes y suscripciones, de una forma cada vez m\u00e1s parecida a comprar almacenamiento en la nube, minutos telef\u00f3nicos o datos m\u00f3viles.<\/p>\n<p>Reuters inform\u00f3 este 3 de noviembre que esta es la primera edici\u00f3n de <em>Singles\u2019 Day<\/em> en la que los cr\u00e9ditos de computaci\u00f3n para herramientas de inteligencia artificial aparecen como una categor\u00eda de consumo importante. <strong>Alibaba<\/strong> y <strong>JD.com<\/strong> han abierto secciones espec\u00edficas donde los compradores pueden adquirir paquetes de tokens de distintos proveedores.<\/p>\n<p>La demanda est\u00e1 creciendo con rapidez. Alibaba indic\u00f3 que las ventas de planes de tokens entre el 1 y el 20 de octubre aumentaron <strong>450 % respecto al mes anterior<\/strong>. Durante la primera hora del periodo de compras del festival, las ventas de computadoras equipadas con funciones de IA crecieron adem\u00e1s m\u00e1s de <strong>300 % interanual<\/strong>.<\/p>\n<h2>DOS BILLONES DE TOKENS EN MEDIA HORA<\/h2>\n<p>La venta realizada por Austin Li resulta especialmente reveladora porque su audiencia se construy\u00f3 alrededor de productos de consumo tradicionales. Esta vez, en lugar de limitarse a cosm\u00e9ticos o art\u00edculos dom\u00e9sticos, su transmisi\u00f3n incluy\u00f3 membres\u00edas para una herramienta de productividad basada en inteligencia artificial, adem\u00e1s de computadoras y dispositivos habilitados para IA.<\/p>\n<p><strong>QwenWork<\/strong> funciona como una plataforma de agentes para tareas de oficina y organizaciones. Alibaba la ha integrado progresivamente con herramientas capaces de trabajar con documentos, analizar informaci\u00f3n, crear contenido y automatizar procesos. La empresa tambi\u00e9n est\u00e1 extendiendo su ecosistema Qwen al comercio electr\u00f3nico y a dispositivos dise\u00f1ados espec\u00edficamente alrededor de agentes de IA.<\/p>\n<p>La transformaci\u00f3n tiene una consecuencia econ\u00f3mica importante: la inteligencia artificial empieza a comercializarse no solamente como un programa, sino como una cantidad medible de capacidad de c\u00f3mputo. Quien consume m\u00e1s inteligencia, compra m\u00e1s tokens.<\/p>\n<h2>COMPRAR INTELIGENCIA POR ADELANTADO<\/h2>\n<p>El modelo tambi\u00e9n plantea riesgos para el consumidor. Los usuarios frecuentes pueden beneficiarse de comprar grandes cantidades de cr\u00e9ditos durante promociones, especialmente cuando los paquetes tienen periodos largos de vencimiento. Sin embargo, la velocidad con la que cambian los modelos de IA significa que un servicio comprado hoy puede quedar desplazado por otro m\u00e1s avanzado antes de que se utilicen todos los cr\u00e9ditos.<\/p>\n<p>Ese riesgo no ha detenido el experimento comercial. <em>Singles\u2019 Day<\/em>, creado originalmente por Alibaba en 2009, se convirti\u00f3 en el mayor festival de compras del mundo y gener\u00f3 alrededor de <strong>1,70 billones de yuanes<\/strong> en ingresos de plataformas el a\u00f1o pasado, seg\u00fan los datos citados por Reuters.<\/p>\n<h2>LA INTELIGENCIA EMPIEZA A VENDERSE POR UNIDADES<\/h2>\n<p>Durante a\u00f1os, la econom\u00eda digital vendi\u00f3 almacenamiento, ancho de banda y capacidad de procesamiento. La nueva etapa agrega algo m\u00e1s abstracto: unidades destinadas a producir respuestas, analizar documentos, escribir c\u00f3digo, generar im\u00e1genes o ejecutar tareas mediante modelos de inteligencia artificial.<\/p>\n<p>Lo ocurrido en China ofrece una se\u00f1al de hacia d\u00f3nde puede dirigirse el mercado mundial. Si los consumidores comienzan a tratar los tokens como una utilidad cotidiana, la IA podr\u00eda dejar de percibirse \u00fanicamente como una aplicaci\u00f3n y convertirse en un recurso que se compra, se consume y se repone. En <strong>China<\/strong>, esa transici\u00f3n ya lleg\u00f3 hasta las ofertas de temporada.<\/p>","protected":false},"excerpt":{"rendered":"<p>La inteligencia artificial acaba de cruzar otra frontera comercial en China. Durante el gigantesco festival de compras Singles\u2019 Day, los consumidores comenzaron a comprar paquetes de tokens de inteligencia artificial como un producto de consumo m\u00e1s, junto a computadoras, cosm\u00e9ticos y electrodom\u00e9sticos. El fen\u00f3meno qued\u00f3 expuesto cuando el popular presentador de livestreaming Austin Li, conocido [&hellip;]<\/p>\n","protected":false},"author":284226809,"featured_media":6694,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_wpcom_ai_launchpad_first_post":false,"_jetpack_hide_featured_image":false,"_jetpack_featured_image_duplicate_dismissed":0,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"jetpack_post_was_ever_published":false},"categories":[33205457,33205425,33205424],"tags":[33206321,33206324,33208469,33208467,33208468],"class_list":["post-6693","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-al-dia","category-inteligencia-artificial","category-tecnologia","tag-alibaba","tag-qwen","tag-qwenwork","tag-singles-day","tag-tokens-de-ia"],"acf":{"introduccion":"","fuentes_y_referencias":"Reuters \u2014 China\u2019s \u2018Lipstick King\u2019 touts AI tokens in first for Singles\u2019 Day festival, 3 de noviembre de 2026: https:\/\/www.reuters.com\/business\/retail-consumer\/chinas-lipstick-king-touts-ai-tokens-first-singles-day-festival-2026-11-03\/ | Alibaba Group \u2014 Alibaba Opens All of Taobao to Qwen AI, 11 de mayo de 2026: https:\/\/www.alibabagroup.com\/en-US\/document-1991231293551017984 | Alibaba Cloud \u2014 QwenWork International Edition: Product Guide, actualizado el 25 de agosto de 2026: https:\/\/www.alibabacloud.com\/help\/en\/qwenwork\/qwenwork-intro","autor":"s:20:\"a:1:{i:0;s:3:\"748\";}\";"},"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v28.1 (Yoast SEO v28.8) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>CHINA YA VENDE IA COMO SI FUERAN DATOS DEL M\u00d3VIL - Ca\u00f1asanta<\/title>\n<meta name=\"description\" content=\"China estrena en Singles\u2019 Day la venta masiva de tokens de IA: Austin Li 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